How to Use Questions in Articles and Clusters When researching a topic, MarketMuse returns a list of questions people ask when searching about the subject. You’ll find this...
How to Add Existing Topics and Pages in Reflect to a Plan In Getting Started With Keyword and Cluster Research you learned how to add topics and keywords to inventory. Doing so gives...
Getting Content Score for Topics and Pages in Reflect When looking at Reflect, you’ll probably see some existing pages to add to your plan. Before doing so, you may want...
Using Heatmap for Site-Level Content Analysis You can use Heatmap to evaluate content quality at the site-level as well as the search engine results page (SERP)....
Heatmap – Filtering Website Sections When using heatmap for site-level content analysis, you can target it towards specific sections of a website through the use...
Filtering SERP X-Ray SERP X-Ray as filters to allow you to fine-tune the results in the SERP. This helps when trying to create...
6 Step Process for Creating a Topic Cluster This document outlines a simple six-step method for planning your topic cluster while taking advantage of any existing Topic Authority....