MarketMuse Terminology

Content Score measures a particular page’s topical coverage against the MarketMuse topic model for a given subject.  A higher score...

Enter a topic into MarketMuse, and our proprietary patented technology creates a topic model by analyzing thousands of pages of...

Topics are the terms people use when writing about a specific subject. Keywords are what they use to search. Here are some more details and examples.

What is a query? A query occurs every time you enter a focus topic (and optionally a URL) into a MarketMuse Application...

Occasionally, your content score may not reflect the usage of terms that you deem are equivalent. For example, you may...

MarketMuse has a new dashboard module called Traffic Value that displays an estimate of the total site traffic and total...

MarketMuse only considers contextual links when counting the number of links, either internal or external, on a page. That’s because,...