Here are some highlights for using inventory to its fullest potential:
- Saved Views are critical to finding the best opportunities as they create shortlists that are more manageable.
- Create Saved Views in All Inventory to help you find topics where you have the most authority, page/topics that are losing traffic, high authority quick wins that require little effort and are most likely to succeed, and more.
- A Saved View consists of the columns that you want displayed (use Configure Table) and the rows of data that you want to see (use Filter).
- Click on the name of the Saved View to select a different one — you can create your own from scratch or use one of the templates as a starting point.
- Click on the vertical ellipsis (three dots) beside the Saved View name to change who can see and edit your view — they’re private by default.
All Inventory
- All inventory shows every topic/page combination for your site
- It’s a quick way to determine what page(s), if any, rank for a specific topic or what topics a specific page ranks for.
- You can take that topic/page combination and send it to Research and Optimize for more insight.
Pages Inventory
- Pages inventory shows every page on your site.
- It’s a quick way to determine what page(s), if any, rank for a specific topic or what topics a specific page ranks for.
- You can take that topic/page combination and send it to Research and Optimize for more insight.
Topics Inventory
- Topics inventory shows every topic you rank for and those you want to rank.
- It’s a quick way to determine around what topics you have topic authority.
- You can take any topic and send it to Research and Optimize for more insight